Brand Protection For Business Video

Mar

27

2013

If you're new here, you may want to subscribe to my . Thanks for visiting!Brand Protection Video – Turning Defence Into Offence I shot a video for Koozai TV this week and spoke about Brand Protection for business. Its interesting to see the opportunities that are generated when defending your brand, product or service. In ...
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Brand Protection · Video

Enhanced Campaigns – Bye Bye Mobile Targeting

Mar

9

2013

Enhanced Campaigns Signals The End Of Mobile Device Targeting Google shook up the search industry with the announcement of Enhanced Campaigns. The big takeaway from Enhanced Campaigns was the removal of mobile device targeting. This wasn’t a welcome change due to the efficiencies targeting mobile devices with mobile specific ad text could give an advertiser. With this ...
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Uncategorized

Social Networking Statistics

Social Networking Statistics

Nov

9

2012

Social Networking Statistics: Pinterest There seem to be almost daily articles on the latest stats your favourite social networking sites are banding around. The odd grain of salt can need to be taken when considering the reality of what these numbers mean. For instance Facebook passing the 1 billion ahem “active” members seems a stretch, ...
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Pinterest · Social Media

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PPC Video: Using Negative Keywords

Nov

1

2012

Video: Google AdWords (PPC) Using Negative Keyword My latest video has been up on the Koozai TV blog for a few weeks now. It looks at placing negative keywords at the centre of your PPC approach. Just as you want your ads to show for specific keywords, you want your ads not to show for ...
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Pay Per Click (AdWords)

A Custom Made Search Engine Made From Search Engine Marketing Blogs

Oct

17

2012

  Places To Go For Search Engine Marketing Tips Inspired by John Doherty, below is a Custom Search Engine I’ve put together. Search 14 top notch search engine marketing blogs for tips and advice on almost any topic. Just pop your query in the search box and the results will be displayed from the very ...
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Pay Per Click (AdWords) · Search Engine Marketing · SEO · Social Media

Using Social Media: Facebook And Twitter Lists

Using Social Media: Facebook And Twitter Lists

Oct

13

2012

Using Lists To Remember Why You Joined Facebook And Twitter News feeds on FB and Twitter are now so busy; many people’s original enthusiasm is waning due to the onslaught of status updates, uploaded pictures not to mention Facebook’s attempts at monetising with suggested posts. There is also the non Facebooker who cynically chips away at what ...
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Facebook · Social Media · Twitter